Web & UI Copywriting
Johnson & Johnson
2024
People living with schizophrenia (PLWS), especially those recently released from hospitals or prisons, often struggle with a lack of insight and awareness of their treatment pathways. This can lead to poor adherence and continuity of care, which are vital for their long-term mental health. The need for specialized support is paramount to help these individuals reintegrate into society and maintain their treatment plans.
To address this challenge, we created the Enhanced Patient Support Program (EPSP) website — a user-friendly, engaging, and supportive online journey that:
This project is pioneering a new understanding and support system for individuals with mental health challenges, especially those transitioning from institutional care. By providing a clear, supportive, and engaging pathway, we are helping to improve adherence to treatment plans and ultimately enhancing the quality of life for PLWS. This specialized support is not just innovative but essential in addressing the unique needs of this vulnerable population.
View the full site at: https://www.janssenschizophreniainjections.com/patient-support-program/